Website pricing makes sense only when the scope is clear. A five-page brochure site, a sales-focused business website and a platform connected to CRM may all be called “a website”, but they are fundamentally different products.
Realistic price ranges in 2026
Simple websites can start in the high hundreds of euros, while a serious custom business website usually moves into four figures. Ecommerce, multilingual content, custom CMS models, integrations and advanced interaction increase both design and development work. The right comparison is not “how many pages” but what the site has to accomplish.
What changes the project price
The strongest price drivers are information architecture, bespoke design, content volume, languages, ecommerce, integrations, CMS complexity, migration, SEO requirements and the number of people involved in approvals. A visually simple site can still be technically complex.
Why two proposals can differ by five times
One proposal may cover a template, basic build and launch. Another may include strategy, copy structure, custom design, development, performance work, analytics, SEO migration and post-launch support. Both can be legitimate offers, but they are not the same scope.
Costs that often appear after the proposal
Hosting, premium services, photography, copywriting, ongoing maintenance, transactional email, third-party platforms and future content work should be discussed before the project starts. A good proposal separates one-time build costs from recurring services.
How to compare proposals
Ask what is custom, who owns the final website, how revisions work, what happens to existing SEO, how performance is tested and what support exists after launch. The cheapest proposal becomes expensive when the website has to be rebuilt six months later.
What to do next
If you are planning a new website or redesign, explore our website development service or send us the project details.